“Surround yourself with the best people who can do what you’re not gifted to do”

LOWELL HAWTHORNE
FOUNDER

LEADERSHIP TEAM

We’d like to introduce the Golden Krust executive management team. A group of devoted leaders who are passionate about what they do.

AL NOVAS
Chairman, Chief Executive Officer & President
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AL NOVAS
Chairman, Chief Executive Officer & President

Al was appointed Chairman, Chief Executive Officer and President of Golden Krust in 2018. He has served on Golden Krust’s Board of Directors since 2004. Al previously held the positions of Chief Executive Officer and Director of Interactyx Limited, a software development company. Al was Co-President and Chief Financial Officer of Tigrent, Inc. and President and Chief Executive Officer of Childtime Learning Centers, Inc. Prior to this, Al held senior financial and executive positions with Diageo plc, former divisions of Burger King Corporation and The Pillsbury Company, as well as PepsiCo, Inc.’s Pizza Hut, Inc. – all publicly traded companies. Al started his career with Touche Ross & Co. (now Deloitte & Touche LLP), and has a Bachelor of Business Administration degree from the University of Notre Dame and a Masters of Accounting from St. Thomas University. Al was a member of the President’s Board of Advisors and its Internet & Technology Committee at St. Thomas University, the Board of Directors and past President of the Notre Dame Club of Southwest Florida.

LORRAINE MORRISON
Chief Administrative Officer
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LORRAINE MORRISON
Chief Administrative Officer

Lorraine Hawthorne-Morrison is the Chief Administrative Officer of Golden Krust where she prepares, analyzes, and directs administrative, operational and planning processes. She previously served as Vice President of Real Estate Development and Legal. She has been with Golden Krust since its inception. In 1994, Lorraine was charged with the responsibility of developing and launching the Franchise franchise division of Golden Krust. After much due diligence, and tenacity, Golden Krust Franchising was born. Through the franchise unit structure, she provides facility expansion and capacity management. Her experience and expertise in matrix reporting, allow her to provide leadership oversight for the development of high quality, cost-effective integrated programs. Lorraine is also Vice Chairman and Treasurer of the Mavis and Ephraim Hawthorne Golden Krust Foundation. She obtained her Master of Science degree in Organizational Leadership where she graduated Summa cum Laude.

Phyllis Chan
Chief Financial Officer
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Phyllis Chan
Chief Financial Officer

In 2019, Phyllis was appointed Chief Financial Officer of Golden Krust. Phyllis joined Golden Krust from L’Oreal USA, where she held progressive leadership positions within finance for more than 17.5 years, most recently AVP, Finance. Phyllis supported such well-known global brands including Kiehl’s Stores, Ralph Lauren Fragrances, International Designer Collections group of luxury cosmetic and fragrance brands, including Giorgio Armani and Yves Saint Laurent, as well as Maybelline Cosmetics and L’Oreal Paris. Before L’Oreal, Phyllis worked in financial management and controller roles at The Coca-Cola Company and Ernst & Young. Phyllis is a CPA and graduated from Bernard Baruch College at the City University of New York.

DAREN HAWTHORNE
President, Restaurants
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DAREN HAWTHORNE
President, Restaurants

Daren spent many summers working at Golden Krust as a baker, cashier, and server. He joined the company’s Concept Development Strategist team, also known as the “think tank,” while completing both his undergraduate and law school studies. Daren pursued his undergraduate studies at American University in Washington, D.C., and his law degree at Southern University Law Center in Baton Rouge, Louisiana, where he graduated first in his class. After law school, Daren migrated back to New York and physically joined Golden Krust as the Real Estate Development Coordinator, then later promoted to Corporate Counsel, and subsequently to Executive Vice President of Franchising and Corporate Counsel. Presently, Daren serves as the company’s President of Restaurants. In this capacity, Daren is tasked with overseeing the departments that support the entire franchise system. Daren also serves as a board member to Golden Krust Franchising, Inc., Irie Jam Radio, Inc., and One Caribbean, Inc. He is also a member of the American Bar Association, Forum on Franchising, and is a Certified Franchise Executive.

HAYWOOD HAWTHORNE
President, Retail
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HAYWOOD HAWTHORNE
President, Retail

Haywood Hawthorne is the president of the Retail division of Golden Krust. This division encompasses Manufacturing, Retail, Foodservice, and Distribution. Haywood has spent over 20 years with Golden Krust; having emigrated to the United States in 1998 shortly after graduating Meadowbrook High School in Kingston Jamaica. Haywood also served the organization as Retail Baker, Information Technology Director, Purchasing Manager, Accounting Clerk, Payroll Administrator and in his most recent role as Vice President of Manufacturing and IT. He also serves as a Director on the company’s Board of Directors, where he has been a member since 2011. Haywood earned his bachelor’s degree from Lehman College of the City University of New York where he majored in Accounting and Finance. Haywood is currently pursuing an MBA specializing in finance from Southern New Hampshire University.

Our Vision

Golden Krust exists to provide the taste of the Caribbean to the world.

Our Community

Giving back to our communities through fundraising and philanthropic work is at our core.

Our Values

Our customers are at the core to our success. Integrity, value and fun are hallmarks to our approach to business.